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Bilibili AI Creation Contest Launches Coin-Based Ranking, Monthly Participants Top 5,000

Bilibili has launched a coin-based ranking system for its 'build in bilibili·AI Creation Open Contest' on July 14. In just one month since the competition started, nearly 5,000 creators have submitted works, with non-professional developers accounting for over 70% of total participants.

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B站AI创造公开赛上线投币榜,单月参赛人数突破五千,非专业开发者占比超七成
Image source: bilibili.com

On July 14, Bilibili officially launched the coin-based shortlist ranking for its 'build in bilibili·AI Creation Open Contest,' letting viewers decide which works advance by tipping virtual coins. The competition, built around the philosophy of 'building products in public, audience as users,' has attracted far more creators than expected since its launch on June 5.

Data shows that in just one month, nearly 5,000 creators have submitted works, and daily searches for 'vibe coding' keywords on the platform have surged 6x. Notably, about half of the top 10 on the coin ranking are creators with fewer than 10,000 followers and no professional development experience, while 2-3 spots are occupied by startup teams. Non-professional developers and solo entrepreneurs are becoming the protagonists of this competition.

Participant backgrounds are highly diverse. Non-professional developers make up over 70% of all submitters, and creators with fewer than 1,000 followers account for more than 70%. Many long-time 'lurking' Bilibili users uploaded their first-ever videos for this competition. A representative case is creator 'Luded De Huangdaiyu,' who registered on Bilibili in 2012 but never posted until now — their debut entry gained over 2.7 million views and ranked high on the coin-based leaderboard.

From physics teachers and novelists to rural middle school students, stay-at-home mothers, and stand-up comedians, these atypical creators demonstrate how AI tools are dramatically lowering the barriers to content creation. The submitted works range from a 'Zhou Rituals Translator' that converts everyday language into classical Chinese, to a 'Time Phone' that uses AI to recreate a deceased father's voice through a 3D-printed telephone, to a browser-based operating system called 'Live OS' that generates every application via AI on the spot.

The competition marks the first time the Build in Public (BIP) concept has been formally localized and scaled in China. Participants document their entire product-building journey through video series, while viewers engage through coins and danmaku comments. The top 10 entries by coin count qualify for cash prizes and a shot at the championship, with the winner receiving 1 million RMB along with traffic support and potential investment opportunities.

Why it matters

Bilibili's integration of AI creation contests with community engagement mechanics has drawn nearly 5,000 creators in one month, with over 70% being non-developers, signaling that AI tools are fueling a new wave of creator democratization across China's largest content community.

BilibiliAI CompetitionVibe CodingChina
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