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LinkedIn adds 'seems like AI slop' report button, drops its AI writing feature

LinkedIn is adding a 'seems like AI slop' report button so users can flag posts that appear AI-written, alongside new classifiers that reduce AI content in feeds. The company is also removing its own AI writing assistant in favor of a proofreading tool that preserves the user's voice.

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LinkedIn is taking aim at the “AI slop” — low-quality, artificially generated content — filling its feed. On Thursday, the Microsoft-owned professional network announced a new feature that lets users click a “seems like AI slop” button on posts that appear to have been written with AI.

The move reflects a broader shift across publishing platforms to cut back on AI content. Last week, newsletter platform Substack added a tool, built in partnership with Pangram, to help readers identify AI-written content; Pangram this week announced $9 million in new funding to fight AI content flooding the internet. Digg had to shut down its Reddit competitor in March, saying it could not get a handle on bot flooding, and Cloudflare says bot traffic now outnumbers human-generated requests.

LinkedIn's chief product officer, Hari Srinivasan, admitted in a post that the platform faces the same problem: “AI slop is a top priority for all of us. We really care about this. People come to LinkedIn to connect with real people and share their real perspectives, ideas, and expertise.”

Beyond the button, LinkedIn is investing in automation defenses, blocking “hundreds of thousands” of automated comment attempts daily and millions of other automation attempts over the past couple of months. It is also introducing new classifiers to identify AI slop and other low-quality content, reducing how much of it appears in suggested content from outside a user's network; the report button feeds signal into those models so they can be tuned to spot slop better.

LinkedIn will also begin privately flagging accounts in users' dashboards when people believe their content comes off as inauthentic due to heavy AI use. The company believes this will help posters improve their writing when they are simply using AI to refine their own work, rather than posting what's considered full-on “slop.”

The most striking signal is that LinkedIn is pulling its own “enhance your post” feature, which used AI to help people write, and replacing it with a feature that proofreads words instead of changing the writer's voice — an implicit concession that the line between enhancement and inauthenticity has blurred even for the platform itself.

The company is also expanding access to profile and page verification tools and adding an option to block comments from company pages users no longer want to see. For creators, the message is clear: AI-flavored content is becoming an explicit line that platforms are willing to police.

Why it matters

As AI-generated content floods feeds, LinkedIn is enlisting users to label slop while dialing back its own AI-assisted writing — a sign that mainstream platforms are shifting from embracing AI content to policing it.

LinkedInAI slop内容治理
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